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Grand Primeur wines represent an innovative approach to purchasing future vintages, allowing anyone to acquire wines directly from producers up to 10 years before production and bottling.

This concept expands on the traditional En Primeur model, which originated in Bordeaux, offering a bold new avenue for wine investment and appreciation.

While En Primeur allows you to purchase wines usually 8 to 18 months after the current vintage (depending on the region), Grand Primeur takes it a step further. This model lets you secure outstanding wines directly from producers up to 10 years in advance—before the grapes are even harvested.

Purchasing Grand Primeur wines carries the risk that a vintage might not be produced. This can occur due to adverse weather conditions or if the producer determines that the wine does not meet their quality standards. In such cases, both producers and Cellaris guarantee that buyers will automatically receive the same quantity of bottles from the next available vintage produced by the same winery.

Purchasing Grand Primeur wines on Cellaris offers numerous advantages, including:

Access to top global producers: Explore exceptional wines coming directly from acclaimed and emerging producers from around the world, meticulously handpicked by Julien Boulard, Master of Wine. Our selection offers an exclusive opportunity to acquire highly sought-after wines, especially as they are only available in limited quantities.

Becoming part of the journey: Experience wine like never before by joining the winemaking process from the start. Support your favorite wine producers' vision while watching your wine come to life. This unique feature is central to Cellaris, and we are committed to continuously enhancing it for an even more immersive experience in the future.

Smart investment pricing: Our Grand Primeur pricing strategy offers exceptional value — the earlier you invest, the better price you secure. For collectors looking to build or grow their wine portfolios, Grand Primeur wines provide the most competitive deals.

Hassle-free collecting: Grand Primeur® wine collecting is seamless on our platform, eliminating the challenges of physical storage and logistics—no need to worry about space, temperature, or preservation. 

Effortless global wine trading: With our trading system, you can sell your assets to buyers worldwide, unlocking new opportunities and maximizing their growth potential across global markets, all without the constraints of physical handling.

Guaranteed authenticity: Every bottle originates directly from wine producers themselves and is shipped directly from their storage facilities, ensuring complete authenticity. Furthermore, our secure ledger, backed by blockchain technology, guarantees the integrity and traceability of all assets and transactions on our marketplace.

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Commission fees: Cellaris charges sellers a 10% commission on successful sales, equally shared with the wine producer. This innovative approach allows wine producers, for the first time, to directly benefit from the appreciation of their wine’s value over time—a groundbreaking advancement in the industry. There are no fees for buyers or unsold wines.

Storage fees: Since Grand Primeur wines are yet to be produced, there are no storage fees. However, we are considering offering storage services in the near future and will keep you updated as plans progress.

Taxes: In most countries, wine is classified as a “wasting chattel” for tax purposes, meaning it is typically exempt from Capital Gains Tax. However, if you regularly sell wine, these transactions might be considered taxable income by authorities such as HM Revenue & Customs. Tax laws vary by country and are subject to change, so we strongly recommend consulting a tax advisor if you have specific concerns.

Notifications: When you purchase wine from Cellaris, an approximated delivery date will be provided. You will then receive timely email reminders, first 3 months and again 1 month before the availability date, to ensure you’re informed and ready. These emails will also prompt you to select your preferred method for receiving your wine and provide complete inforrmation on the steps to follow.

Methods of receiving your wine: We offer three convenient options for retrieving your purchase:

1. Standard shipment: Make sure your delivery address is up-to-date and accurate in your profile to ensure smooth shipping. Additionally, please review local regulations regarding wine delivery and tax requirements to avoid any issues or delays.

2. Shipment to storage facility: We’re working on global storage solutions to help consumers store their wine conveniently once it’s ready.

3. Winery pickup: In certain circumstances, you may have the opportunity to pick up your wine directly from the winery.